Un designer di Nike racconta il processo creativo dietro alcune maglie iconiche anni ’90

Drake Ramberg è un ex-designer di Nike che si fa chiamare OG Drake e già per questo è abbastanza un mito. Nonostante l’età ha usato Instagram come blog per raccontare il processo creativo dietro alcune maglie da calcio iconiche disegnate da lui negli anni ’90, quando non c’era Photoshop e per avere successo come graphic designer dovevi essere un mezzo genio (e quando il calcio negli USA non era uno sport).

“Here’s a little overview of the process for designing the 1992-93 jerseys for PSG and Dortmund. Cut-up soccer ball collage + Motion blur + Pixel dot pattern. This design was before Photoshop so these effects were done using darkroom cameras and halftone filters.”

“Process overview of my first soccer work: jerseys for 1991-92 Dortmund and Lyon, and how the same graphics were applied onto the Nike Premier collection. Soccer ball line art + cut up collage + blur pixel. No Photoshop— just cameras, halftone filters and film. (This clip art is to show the concept, the original film is gone).”

“Another process overview highlighting the story behind the 1994-95 Dortmund and Nigeria kits. Both designs were inspired by eagle wings. For BVB, in my research I found out that the Dortmund city flag had an eagle shield. And then when Nike signed the Nigeria Super Eagles it was a natural decision to use the Dortmund design as a starting point for them. Keep in mind that there was no internet back in the early 90s so I created the wings pattern by hand. The clip art wings in this image were found on Google just to show the idea. I don’t have my original files.”

“The second Nigeria kit I designed for their 1995-96 season. The shirt was inspired by their flag, and I’d never seen a National team’s name and logo printed boldly across the front of their game jerseys.”

Che stiloso che è americano e pensa che le nazionali facciano i campionati. Comunque mitico lo zio ha anche disegnato questa maglia mitologica dell’Italia:

via Instagram del tipo



Condividi questo articolo: